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TVOMP 001: Are You a Voice Over Commodity?

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Are You a Commodity?

I was recently at a Marketing Conference and during one of the sessions the presenter asked an interesting question. The question was: “Are you a commodity?” Nobody likes to think about themselves as a commodity, but then to rub it in further he asked 2 more questions that determined whether you/your business is a commodity or not. What were the two questions? What are the Top 5 services you provide to your clients? And… does your competition provide those same services? If the answer is yes, alas you are a commodity. (You should have heard the groans.)

Does that mean we are doomed to be equated with bushels of wheat, or barrels of oil? H-E-ck NO!

In this Episode You Will Learn:

  • How To Differentiate Your Voice Over Business from Others
  • Get the Keys to Unlock Your Pricing from “Lowest Bid Wins”
  • Develop Your Unique Selling Proposition
  • How to Create Your “Godiva Zone”
  • 4 Questions to Ask Yourself to Create Loyal Clients and Raving Fans and
  • Much More

For Access to the Original Article this episode was based on, please click here.

For more information about John Melley, Please visit: JohnMelley.com

 


TVOMP 002: The Power of Association and Derek Chappell Interview

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In this episode I share some thoughts about “Attitude and success” and Association – Who you “hang around with” and how it can affect your success.

I also interview Voice Over Talent and Attorney, Derek Chappell about social media and Twitter and ways that he’s used them to grow his voice over business.

Thoughts on The Power of Association

I heard marketing expert Frank Kern speak a couple of years ago and he talked about the importance of hanging out with the right people to help you achieve your goals. His example?

“If you hang out with a bunch of crackheads long enough, eventually you’re going to say ‘Hey, let me try some of that stuff.’ and BAM you’re a crackhead.”

Studies show that your income is the average of the 10 people you spend the most time with. We’re social creatures so we tend to morph to the groups we spend the most time with.

If you want to run a marathon, then it’s probably not a wise idea to spend a lot of time with people who spend their free time online in the basement playing video games ’til all hours of the morning while snacking on junk food.

If you want to quit smoking, it’s probably best to spend less time with those around you who still smoke.

If you want to start making more money, then it’s probably a good idea to start spending more time around folks who make more than you do.

This can be tough to do, particularly when close friends and family members start seeing you make changes. React they will. Some positively and some negatively.

Derek Chappell’s Interview ResourcesDerek profile picture

Here are the links to Derek Chappell’s web site and some of the social media tools that he uses and discusses during the interview.

Derek’s Web Sites and Social Media Pages:

website: www.thevoiceofyourbusiness.com
blog: www.thevoiceofyourbusiness.com/blog
Voiceover BlogTalk: http://www.scoop.it/t/voiceover-blogs
Facebook: https://www.facebook.com/thevoiceofyourbusiness
Twitter: https://twitter.com/DerekChappell

Social Media Tools:

Yoono is free software that allows you to connect and share with all your social networks and instant messaging services in one place. http://www.yoono.com

Enhance your social media management with HootSuite, the leading social media dashboard. http://www.HootSuite.com

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

Also, if you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

TVOMP_003 Are You Your Own Customer?

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Episode 3:

greg-elwell-web5

Special Guest Greg Elwell

The guest on Episode 3 is Greg Elwell, a writer and thought leader helping content marketers grow their businesses. I had a great conversation with Greg that I know you’re going to get a lot from.

We talk about being authentic with yourself and your clients to grow a business you enjoy. We also discuss treating yourself as your customer – but not in the way you might initially think. There are some terrific nuggets in our conversation that I really think you’ll enjoy, so please stay tuned for that.

Boston Marathon:OneFundBoston

If you’d like to do something for the wounded or their families, please join me and consider making a donation to One Fund Boston.org. All the money raised will go directly to the survivors and families of those killed. As of this posting it has raised more than $27 million in 2 weeks since the attacks. Truly remarkable.

Here’s a link to One Fund Boston.org

Thank You!

Greg Elwell’s Contact Information:

Greg’s Website: http://b2binbound.com

Link to Greg’s Expert Interviews Podcast: http://www.b2binbound.com/podcast/

Twitter: @gregelwell https://twitter.com/gregelwell

Resources Mentioned:

Early to Rise Amazon Kindle book:

My First Amazon Kindle Book is NOW available Exclusively on Amazon Kindle!

The Book is an Introductory Guide to the world of Voice Overs for people relatively new to Voice Over.  Or it’s for people exploring the possibility of beginning a Voice Over career/hobby.

Tattly Designy (temporary tattoos, started as a “side project”) http://tattly.com

This might be an interesting/inspirational link to share. It’s Tina Ross Eisenberg’s talk about side projects (one of which was Tattly): http://www.swiss-miss.com/2012/05/my-typo-sf-talk.html

Show Sponsors:vday_large_iris

Vision Day the 1 Day Strategic Planning Day for your life. Very powerful. I did one a few years ago and it has had a profound impact on my life and my business. You can find more information about Vision Day at Vision Day.com

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

Also, if you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

TVOMP_004: The Marketing and Profit Power of Newsletters

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Jim Palmer, The Newsletter Guru

Jim Palmer, The Newsletter Guru

We have a fantastic guest on the program. His name is Jim Palmer also known as the Newsletter Guru and we’re going to be talking about the power of a great customer newsletter and how it can create better clients who spend more and generate referrals for your business.  I know you’re going to enjoy it.

Jim Palmer is a marketing and business building expert and host of Newsletter Guru TV, the hit weekly Web TV show watched by thousands of entrepreneurs and small business owners. Jim is also the host Stick Like Glue Radio, a weekly podcast based on Jim’s unique smart marketing and business building strategies. Jim is best known internationally as ‘The Newsletter Guru’- the go-to resource for maximizing the profitability of customer relationships. Jim is the founder of Custom Newsletters, Incorporated, parent company of:

  • No Hassle Newsletters
  •  No Hassle Social Media
  •  Success Advantage Publishing
  •  Concierge Print and Mail on Demand
  •  Custom Article Generator
  •  Double My Retention
  •  The Magnetic Attraction & Retention System

Jim is also the acclaimed author of four great books: (Links to Books on Amazon.com Below)

  • The Magic of Newsletter Marketing – The Secret to More Profits and Customers for Life
  • Stick Like Glue – How to Create an Everlasting Bond With Your Customers So They Spend More,Stay Longer, and Refer More
  • The Fastest Way to Higher Profits – 19 Immediate Profit-Enhancing Strategies You Can Use Today
  • It’s Okay To Be Scared – But Never Give Up

No Hassle Newsletters: http://www.thenewsletterguru.com/

Learn more about Jim at Http://www.GetJimPalmer.com
Facebook: Http://www.facebook.com/thenewsletterguru
Pinterest: Jim Palmer – The Newsletter Guru
YouTube: Http://www.youtube.com/user/newsletterguru
Twitter: http://www.twitter.com/newsletterguru

Jim Palmer’s Books

 My First Amazon Kindle Book is NOW available Exclusively on Amazon Kindle!


The Book is an Introductory Guide to the world of Voice Overs for people relatively new to Voice Over.  Or it’s for people exploring the possibility of beginning a Voice Over career/hobby.

Show Sponsors:vday_large_iris

Vision Day the 1 Day Strategic Planning Day for your life. Very powerful. I did one a few years ago and it has had a profound impact on my life and my business. You can find more information about Vision Day at Vision Day.com

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

Also, if you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

 

TVOMP_005: Are You Expecting Too Much From Your Marketing?

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My guest today is Tom Collins an expert in Direct Marketing.132429_491322582730_201188_o

This interview is a bit different. I want to make a couple of points before we dive in. Tom does a lot in the direct response world. He did a lot of classified advertising. Try to see how the broader themes of how he approaches marketing can apply to marketing our voice over businesses.

Key Themes to listen for:

  • Each piece of marketing is designed to take your prospective client to the next step – answer their questions
  • Don’t try to over leverage your marketing – Sometime people want one piece of marketing to do a lot of things, like attract a customer, answer objections and close business. That rarely happens
  • Listen to how he talks about leveraging relationships and networks to position you in a way to take yourself out of being considered a “Voice Over Commodity.”
  • Finally Tom talks about the importance of Mindset in growing your business and how some people hold themselves back from really growing their businesses because of where they place mental limits on their income.

Tom has worked with some big names and big numbers. Some of the revenue figures he talks about when working with clients may make you shake your head.

Don’t be intimidated by it. Listen to how he talks about mindset and how you can take your business to the next level.

There are some great nuggets of info in our conversation and I know you’re going to want to listen to this show at least a couple of times and share it with your friends.

Another thing Tom was on his cell phone and I think he called in from vacation to be on the show so big thanks to Tom for taking time away to do this.

Tom Collins Resources and Contact Info

Tom Collins’ 8 Figure Business

8 Figure Bootcamp

Announcements

I’m happy to announce that I am going to be a presenter at the Voice Over Virtual Conference being put together by the folks at VoiceOverXtra.com. John Florian and his Marketing Director Martha Kahn reached out to me a while back and asked if I would put together a presentation.

My presentation is going to be: How To Build a 6 Figure Voice Over Business: Without Spending Your Entire Day Auditioning On Line.

I’m putting that presentation together now and it’s the first time I will be presenting it. I’m going to be peeling back the curtain on some of the key strategies I used to build that business during the presentation. Should be fun so I encourage you to watch VoiceOverXtra.com. for details on when and how you can register for that Virtual conference – it’s all happening on line, so this is exciting.

And speaking of Voice Over Virtual, my guest for the NEXT episode is going to be John Florian himself the founder of VoiceOverXtra.com. and we’ll be talking all about the Voice Over Virtual Conference where you can learn about all their exciting plans.

I’ve also lined up several interviews for upcoming episodes – we’ve got a lot of very smart and interesting people lined up so I hope you’ll stay tuned and spread the word.

Recommended Reading

The Slight Edge, by Jeff Olson – Here’s a quick description from Amazon.com.

“Why is it that some people make dream after dream come true, while others just continue dreaming and spend their lives building dreams for someone else?

One simple reason: those that are “successful” have found their SLIGHT EDGE!

The Slight Edge is not just another self-help, motivation tool of methods you must learn in order to make it up the path of success. It simply shows you how to create powerful results from the simple daily activities of your life, by using tools that are already within you.

What do you need to make that happen? Discover that one thing that will help you achieve that goal, realize a life-long dream or propel you up the ladder to success.

Once you’ve got it, then you will discover how your philosophy… creates your attitude… creates your actions… creates your results… creates YOUR LIFE!”

My First Amazon Kindle Book is NOW available Exclusively on Amazon Kindle!

The Book is an Introductory Guide to the world of Voice Overs for people relatively new to Voice Over.  Or it’s for people exploring the possibility of beginning a Voice Over career/hobby.

Show Sponsors:vday_large_iris

Vision Day the 1 Day Strategic Planning Day for your life. Very powerful. I did one a few years ago and it has had a profound impact on my life and my business. You can find more information about Vision Day at Vision Day.com

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

Also, if you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode_6 John Florian from VoiceOver Xtra

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John Florian Discusses The Upcoming Voice Over Virtual Conference

John Florian-2-tie

John Florian

We have none other than John Florian, the founder of VoiceOverXtra.com as our guest today. We’ll be talking about the upcoming Voice Over Virtual – the online Voice Over Conference being put together and hosted by Voice Over Xtra. This event is going to be really cool so I know you’re going to want to learn all about it.

I’m actually going to be a presenter at the Conference. John and his Marketing Director Martha Kahn reached out to me a while back and asked if I would put together a presentation and we’ll talk more about that in my conversation with John. It’s the first time I will be sharing this material. I’m going to be peeling back the curtain on some of the key strategies I’ve used to build my business.

If you’d like to learn more about Voice Over Virtual, here’s an affiliate link to the site.

180x150

The Show Keeps GROWING!

We’ve had 1555 downloads as of this writing and your comments have been very positive. Thanks for continuing to spread the word!

I Get Email

Chris_Thom

Chris Thom of
VoiceOverMonkey.com

I received several  messages from folks saying they’re enjoying the podcast. Here’s one I received from Chris Thom of VoiceOverMonkey.com.

Chris writes:

Hey John,

I just wanted to let you know that I’m really enjoying the podcast and the guests you have on.
Since you’ve asked for feedback I thought I’d offer this. I know for myself and probably others out there if you could have one or maybe several episodes addressing VO marketing basics; coming up with a marketing plan, cold calling, etc.

I know for myself when it comes to all this it feels a bit overwhelming in knowing where to start. Just a suggestion all in all I think you’re doing a great job.

– Chris Thom

First of all, Chris thanks for listening and for your great note and the feedback. One thing that keeps coming to mind is you need to define “WHY” you’re in this adventure of starting and growing a voice over business?

The “So That” Technique.

Here’s a technique I learned a few years ago that helps people get to the root of their “why”. It’s called the “So That” technique.

Here’s how it works. Sit with a friend or colleague and have them ask you the question “Why do you want to have a successful Voice Over business”?

Give them your answer and have them ask you “So that…” and you answer that question

For example your answer to Why you want a VO business may be: I enjoy doing character voices and I want to make money doing so.

So that you can… I can make more money.

So that you can… I can leave my current job

So that you can… I can use my talents and gifts to earn an income to support my family

So that you can… I can spend my time doing things I enjoy

So that you can… I can spend more time with my kids

You get the idea. It helps you really define why this is important to you. It may sound squishy, but if you don’t have that defined, all the marketing techniques and plans won’t be as effective than if you do have it defined.

In a couple of episodes my guest is going to be Rob Berkley, the creator of Vision Day and we’re going to be talking all about this topic so you’ll want to stay tuned for that.

Next episode I’ll tackle another marketing basic for you. If you have a question, or comment, please submit them at the episode at Voice Over MarketingPodcast.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Recommended Reading

The Slight Edge, by Jeff Olson – Here’s a quick description from Amazon.com.

“Why is it that some people make dream after dream come true, while others just continue dreaming and spend their lives building dreams for someone else?

One simple reason: those that are “successful” have found their SLIGHT EDGE!

The Slight Edge is not just another self-help, motivation tool of methods you must learn in order to make it up the path of success. It simply shows you how to create powerful results from the simple daily activities of your life, by using tools that are already within you.

What do you need to make that happen? Discover that one thing that will help you achieve that goal, realize a life-long dream or propel you up the ladder to success.

Once you’ve got it, then you will discover how your philosophy… creates your attitude… creates your actions… creates your results… creates YOUR LIFE!”

My First Amazon Kindle Book is NOW available Exclusively on Amazon Kindle!

The Book is an Introductory Guide to the world of Voice Overs for people relatively new to Voice Over. Or it’s for people exploring the possibility of beginning a Voice Over career/hobby.

 Show Sponsors:vday_large_iris

Vision Day the 1 Day Strategic Planning Day for your life. Very powerful. I did one a few years ago and it has had a profound impact on my life and my business. You can find more information about Vision Day at Vision Day.com

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode_007 Protecting Your Voice

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Protecting Your Number One Business Asset… Your VOICE!

My guest today is Dr. Ahmed Abdelal a speech language pathologist and we’ll be talking about the health of your voice.

Ahmed_Abdelal

Dr. Ahmed Abdelal

  • What the pitch of your voice may indicate for health problems
  • How we communicate with pitch changes in our voice and how early we start to learn how to do this
  • How Drs are using voice recordings to diagnose Parkinson’s Disease way in advance of other tests
  • Peak hours for voice over performance
  • Massage for your voice
  • 3rd hand smoke!?
  • How sleep repairs your voice and much more.

I think you’re really going to enjoy it so please stay tuned for that.

This Episode is Sponsored by the Voice Over Virtual Conference.

If you’d like to learn more about Voice Over Virtual, here’s an affiliate link to the site:

180x150

The Show Keeps GROWING!

We’ve had 2169 downloads as of this writing! Thanks for continuing to spread the word!

Marketing Tip: Defining Your Target Customer

To define your target customer, ask yourself “Who do you want to serve”? This is something I go into great detail in my presentation at the Voice Over Virtual, but defining who you want as your customer can do great things for your business.

You can’t be all things to all people. Who do you like to be around? Who’s your ideal client? What interests do they have – hobbies? What do they read? Are they civic minded, politically active – which way – lib/conservative? Do they exercise?

Create Paths of Entry

Knowing this allows you to introduce these interests in your marketing and makes you more relatable to them. They share common interests and you’re more like them. People like to do business with people they know, like and trust. People like people who have similar interests. This is called a “Path of Entry”

Drill Down

For example, one of my interests is music – particularly rock music. To narrow it down further, progressive rock and ultimately the band Rush. Tangentially I love drumming and percussion because I play the drums. Anyone who knows anything about Rush, knows their drummer Neil Peart is probably one of the best rock drummers of all time.

So, if you or someone else were to send me something that had information about drumming, or particularly the band Rush or Neil Peart, I would stop and pay attention to whatever that thing is.

If you can relate on that level to a target audience you want to work with as clients you will do more business and you can charge more for a defined market rather than trying to appeal to everyone.

Don’t Appeal to the Masses

A good example – most fast food burger places appeal to the masses and the sell a lot of burgers at really low prices.

Mooo Restaurant on Beacon Hill in Boston isn’t about appealing to the masses. They’re gonna sell you yes… higher quality food, premium Single Malt Scotches and steaks at higher prices, but they’re also going to give you a fantastic dining experience and their marketing appeals to people who are willing to pay for that. And more importantly they know where to strategically place that marketing in places they know where their target audience will see it.

Take some time and think about who you want to work with and define that. It’s huge. It also makes your business more fun and helps you to actually say no to people and opportunities that aren’t a good fit.

Next episode I’ll tackle another marketing basic for you. If you have a question, or comment, please submit them here!

Next episode I’ll tackle another marketing basic for you. If you have a question, or comment, please submit them at the episode at Voice Over MarketingPodcast.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Recommended Reading

The Slight Edge, by Jeff Olson – Here’s a quick description from Amazon.com.

“Why is it that some people make dream after dream come true, while others just continue dreaming and spend their lives building dreams for someone else?

One simple reason: those that are “successful” have found their SLIGHT EDGE!

The Slight Edge is not just another self-help, motivation tool of methods you must learn in order to make it up the path of success. It simply shows you how to create powerful results from the simple daily activities of your life, by using tools that are already within you.

What do you need to make that happen? Discover that one thing that will help you achieve that goal, realize a life-long dream or propel you up the ladder to success.

Once you’ve got it, then you will discover how your philosophy… creates your attitude… creates your actions… creates your results… creates YOUR LIFE!”

My First Amazon Kindle Book is NOW available Exclusively on Amazon Kindle!

The Book is an Introductory Guide to the world of Voice Overs for people relatively new to Voice Over. Or it’s for people exploring the possibility of beginning a Voice Over career/hobby.

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode_008 Pat Flynn from Smart Passive Income

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Note About this Episode’s Opening Music:

Here are the Lyrics to the last verse of the tune “Time Stand Still” by the band RUSH. I thought they were appropriate since we’re moving from Summer into Fall… and boy does time fly!

Summer’s going fast, nights growing colder
Children growing up, old friends growing older
Freeze this moment a little bit longer
Make each sensation a little bit stronger
Experience slips away
Experience slips away…
The innocence slips away

Lyrics by Neil Peart. Vocals by Geddy Lee and Aimee Mann. Drums by Peart. Bass and keyboards by Lee. Guitar by Lifeson

Creating Wow Experiences for Your Clients… With a Shaving Kit?

In Episode 1 of this podcast I talked about setting yourself apart from your competition and creating a “Godiva Zone” for your business. You do it in the way you present yourself and your services. How you set yourself apart.

A few weeks ago I received a gift from a client of mine, Dr. David Scharf. I had sent some DVDs and CDs to David. I received a notice in my P.O. Box that I had a package waiting for me at the UPS Store that I needed to pick up.

I like getting packages as much as anybody, so I drove over the next day and got the box. I opened it up to find this:

photo(6)

It’s a shaving kit from “The Art of Shaving” Look how they’ve taken something as mundane as your daily shaving routine and made it oh so classy.

The box was wrapped with a ribbon. There was a note from my client, a brochure about the products, coupons, an invitation to join “The Brotherhood of Shaving” (very clever) and then, of course the products in the kit; shaving oil, a brush, lathering lotion and moisturizer. All packaged in a way like you still felt “like a guy.”

Kicks butt over the rows of bottles of shaving cream stacked on shelves in your local drugstore.

It also was very kind and gracious of my client to send it to me. He was thoughtful. I was impressed. I wrote him a thank you note – not an email – a note.

That’s setting yourself apart. How can you do the same in your business?

My Guest this Episode is Pat Flynn from Smart Passive Income

pat-headshot-1

Pat Flynn

Pat is a beloved thought leader in the areas of online entrepreneurship, digital marketing, and lifestyle businesses. He is routinely celebrated for his transparent leadership style and authentic principles. Pat overcame career adversity at an early age by finding his own path and true passion. Despite his success in business, Pat’s greatest joys are spending time with his family and friends as well as helping inspire and educate others on how to succeed with their own entrepreneurial careers.

Pat has been featured in The New York Times and Forbes Magazine for his accomplishments, and has recently been enjoying talking about his story and business strategies in front of large crowds at various conferences and events in the United States.

In my conversation with Pat, we discuss:

  • How You Can Create Passive Income for Your Business
  • The Importance of Research before creating products and services
  • Why you shouldn’t worry about “Someone stealing your ideas.”
  • Pat’s book: “Let Go” and the importance of having courage to go after what you want
  • and more

Contact Pat at:

Smart Passive Income or Pat Flynn.me

Pat Flynn’s Best Selling Book “Let Go”

Book Recommended by Pat Flynn

This Episode is Sponsored by the Voice Over Virtual Conference.

If you’d like to learn more about Voice Over Virtual, here’s an affiliate link to the site:

180x150

The Show Keeps GROWING!

We’ve had 3194 downloads as of this writing! Thanks for continuing to spread the word!

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Recommended Reading

The Slight Edge, by Jeff Olson – Here’s a quick description from Amazon.com.

“Why is it that some people make dream after dream come true, while others just continue dreaming and spend their lives building dreams for someone else?

One simple reason: those that are “successful” have found their SLIGHT EDGE!

The Slight Edge is not just another self-help, motivation tool of methods you must learn in order to make it up the path of success. It simply shows you how to create powerful results from the simple daily activities of your life, by using tools that are already within you.

What do you need to make that happen? Discover that one thing that will help you achieve that goal, realize a life-long dream or propel you up the ladder to success.

Once you’ve got it, then you will discover how your philosophy… creates your attitude… creates your actions… creates your results… creates YOUR LIFE!”

My First Amazon Kindle Book is NOW available Exclusively on Amazon Kindle!

The Book is an Introductory Guide to the world of Voice Overs for people relatively new to Voice Over. Or it’s for people exploring the possibility of beginning a Voice Over career/hobby.

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.


TVOMP_Episode_009 Dave Courvoisier Interview

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0

Shop Amazon – Blockbusters Movies on Blu-ray and DVD

“Amoredine,” Soggy Towels Vs. Scratchy Towels, and Being Present. Plus… My Interview with Special Guest Dave Courvoisier

Intro piece is a spoof spot I wrote and produced for a made up pharmaceutical called “Amoredine” – Tongue planted firmly in cheek.

Announcing the Voice Mail feature. Take a look at the orange button running along the right side of the screen ——–>. Click the button and use your computer’s microphone to leave me a message up to 90 seconds in duration. You might make the show!

Announcing “Meldawg’s Book Club”

Tree_Slaughter

Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

Being “Present”

Don’t be “This Guy.”

Smartphone_Concert

Don’t be “This Guy”

A past instructor of mine Alex Case posted something on facebook the other day describing the pictured activity where people shove their smartphones in the air to capture moments from a concert – and blocking the view of others.

His post combined with a comment during my interview with Dave Courvoisier generated a series of thoughts I had about the tension of technology and being present to the moment.

By the way, in the episode I mention a book written by Alex Case that I think is a fantastic resource for anyone recording and producing audio tracks.

Here’s a review I wrote on the book on Amazon.com:

I’ve had the benefit of taking courses from the author prior to this book being published. As a result I know his teaching style. The author’s style and voice comes through loud and clear in the text. It’s enjoyable to read while you’re learning some rather complex subjects.

Coming from a non engineering background I find the explanations of concepts clear and the graphics used to illustrate the concepts extremely helpful. This text will be useful for those wishing to learn more about the science behind the art.

If you want to know things like how to add a touch of reverb to make a voice pop through a music bed without having to simply lower the volume of the music; this book will show you how to do that and other production techniques in a way a non-techie will understand. It will also explain ‘why’ it works.

Having said that, this is not a “Sound Effects for Dummies” book either. This book goes in-depth. It will benefit those who have a technical/engineering background and are more “into the math” of sound and acoustics as well.

Access to the website with audio examples and the samples that are used to further illustrate the concepts is an invaluable resource that obviously took time to compile.

Investing the $39.95 for the knowledge “Sound FX” contains is a “no brainer” for anyone seriously interested in learning more about the science of sound and sound design.

– John Melley, www.JohnMelley.com

Dave Courvoisier

CourVO

Dave Courvoisier

Dave is a voice actor, blogger, TV news anchor, renaissance man, perspicacious & itinerant prospector of social media, father and husband.

For the last 30 years, Dave has risen in the ranks of local TV, earning Emmy’s for various aspects of reporting, producing, and anchoring.  He currently anchors the 5, 6, and 11 o’clock weekday newscasts at the CBS affiliate in Las Vegas, NV:  KLAS-TV.  Dave is a graduate of the prestigious Poynter Institute’s curriculum on “Digital Media Strategies for Today’s Newsroom Managers.”

During our conversation Dave and I discuss;

  • His career
  • Using Social Media in Marketing
  • World Voices
  • Being Present
  • Tips on using social media for YOUR business and more.

Dave is also the marketing director for CommercialVoices.com, and E-Learningvoices.com, and serves on the Executive Board of World-Voices Organization, a Voice Talent Industry Trade Association.

Here’s how you can Connect with Dave:

Dave Courvoisier, Voice Actor
Las Vegas, NV
702-610-6288
CourVO@CourVO.com
ISDN & Source Connect
Listen to Dave’s Demo NOW
Follow Dave on Twitter 
Friend Dave on FaceBook
See Dave’s profile on LinkedIn
Dave’s VO Blog: Voice-Acting in Vegas
Dave’s YouTube Channel

This Episode is Sponsored by the Voice Over Virtual Conference.

If you’d like to learn more about Voice Over Virtual, here’s an affiliate link to the site:

180x150

The Show Keeps GROWING!

We’ve had 3194 downloads as of this writing! Thanks for continuing to spread the word!

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Recommended Reading

The Slight Edge, by Jeff Olson – Here’s a quick description from Amazon.com.

“Why is it that some people make dream after dream come true, while others just continue dreaming and spend their lives building dreams for someone else?

One simple reason: those that are “successful” have found their SLIGHT EDGE!

The Slight Edge is not just another self-help, motivation tool of methods you must learn in order to make it up the path of success. It simply shows you how to create powerful results from the simple daily activities of your life, by using tools that are already within you.

What do you need to make that happen? Discover that one thing that will help you achieve that goal, realize a life-long dream or propel you up the ladder to success.

Once you’ve got it, then you will discover how your philosophy… creates your attitude… creates your actions… creates your results… creates YOUR LIFE!”

My First Amazon Kindle Book is NOW available Exclusively on Amazon Kindle!

The Book is an Introductory Guide to the world of Voice Overs for people relatively new to Voice Over. Or it’s for people exploring the possibility of beginning a Voice Over career/hobby.

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 10 The Power of Planning and Having a Vision for your Business

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0

Shop Amazon – Blockbusters Movies on Blu-ray and DVD

My Interview with Special Guest Rob Berkley

Rob Berkley is an executive coach, consultant and adviser to owners and leaders of fast-growing rb_st_sml_sqcompanies. He is also the co-developer of Vision Day®, the acclaimed strategic planning program that has helped hundreds of people identify their passion to live an extraordinary life.A former corporate executive for companies such as Bankers Trust, Simon&Schuster and Pearson and board member of public and private companies, he is the co-founder of the Entrepreneur-to-CEO Mastermind that advises the owners of successful entrepreneurial ventures.  He is married to Debbie Phillips, the founder of Women on Fire®, and they live in Naples, Florida and on Martha’s Vineyard.

During our Conversation Rob and I discuss.

  • The Importance of Clarity
  • Moving Swiftly – Taking Action
  • What’s The Next Meaningful step or action?
  • Making Transitions
  • Writing Your Goals and more

I know you’ll enjoy the knowledge and insight Rob will share with us.

Connect With Rob Berkley

Connect With Me!

Announcing the Voice Mail feature. Take a look at the orange button running along the right side of the screen ——–>. Click the button and use your computer’s microphone to leave me a message up to 90 seconds in duration. You might make the show!

Resources Mentioned in This Episode:

3030 Task Management App. Link: http://3030.binaryhammer.com/

The Voice Over Marketing Mastermind Group

In case you’re thinking … “Should I do this? Will this be worth it?” or something like that… Let me share a brief story with you about my own experience with Mastermind Groups….

I remember the first Mastermind Group I joined was $300 per month and I remember wondering how I would do it, but I also knew that I could benefit from having other people see opportunities in my business that I was too close to seeing for myself.

It turned into one of the best decisions I ever made for my business. One idea from my Mastermind Group turned into a 6 figure business idea.

I can’t promise you’ll have the same results. You will have to do some work. It will not be handed to you.

But I CAN Promise you this:

You will gain insights into your present business you’ve never had before. Opportunities you’ve never seen will be developed. You will enjoy working with and supporting others all with the mutual goal of growing and supporting each others businesses.

I know once you are a member and participating in all the great ideas and exchanges from a mastermind group you will see it is well worth this investment.

Click Here to learn more.

Announcing “Meldawg’s Book Club”

Tree_Slaughter

Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 3908 downloads as of this writing! Thanks for continuing to spread the word!

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Recommended Reading

The Slight Edge, by Jeff Olson – Here’s a quick description from Amazon.com.

“Why is it that some people make dream after dream come true, while others just continue dreaming and spend their lives building dreams for someone else?

One simple reason: those that are “successful” have found their SLIGHT EDGE!

The Slight Edge is not just another self-help, motivation tool of methods you must learn in order to make it up the path of success. It simply shows you how to create powerful results from the simple daily activities of your life, by using tools that are already within you.

What do you need to make that happen? Discover that one thing that will help you achieve that goal, realize a life-long dream or propel you up the ladder to success.

Once you’ve got it, then you will discover how your philosophy… creates your attitude… creates your actions… creates your results… creates YOUR LIFE!”

My First Amazon Kindle Book is NOW available Exclusively on Amazon Kindle!

The Book is an Introductory Guide to the world of Voice Overs for people relatively new to Voice Over. Or it’s for people exploring the possibility of beginning a Voice Over career/hobby.

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 11 Special Guest Terry Daniel

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Terry Daniel

Terry Daniel is a full time voice actor and coach, who first got started in voiceovers during his

Terry Daniel

Terry Daniel

earlier radio and theater days, in the early 90’s. He toured with the Sam Sheppard play, “True West”, where he played the role of Austin.

These days, he can be found in his home studio recording commercials/narrations for clients all over the country. His niche is theme park announcements and eLearning narration.

He is also known as a social media expert and credits facebook and twitter for taking his career to the next level. He also helps people who are passionate about learning voiceovers and enjoys teaching the craft.

During Our Conversation we discuss:

  • Using Social Media
  • How to use YouTube to generate business
  • The Power of Using Coaches to grow your business and other interests
  • The Importance of Marketing
  • and Much More

You Can reach Terry at:

To Watch Terry’s Halloween YouTube Video Click Here

www.universalvoicetalent.com

The Voice Over Cafe Podcast

VO_Cafe_Logo

Connect With Me!

Announcing the Voice Mail feature. Take a look at the orange button running along the right side of the screen ——–>. Click the button and use your computer’s microphone to leave me a message up to 90 seconds in duration. You might make the show!

Resources Mentioned in This Episode:

The Voice Over Marketing Mastermind Group

In case you’re thinking … “Should I do this? Will this be worth it?” or something like that… Let me share a brief story with you about my own experience with Mastermind Groups….

I remember the first Mastermind Group I joined was $300 per month and I remember wondering how I would do it, but I also knew that I could benefit from having other people see opportunities in my business that I was too close to seeing for myself.

It turned into one of the best decisions I ever made for my business. One idea from my Mastermind Group turned into a 6 figure business idea.

I can’t promise you’ll have the same results. You will have to do some work. It will not be handed to you.

But I CAN Promise you this:

You will gain insights into your present business you’ve never had before. Opportunities you’ve never seen will be developed. You will enjoy working with and supporting others all with the mutual goal of growing and supporting each others businesses.

I know once you are a member and participating in all the great ideas and exchanges from a mastermind group you will see it is well worth this investment.

Click Here to learn more.

Announcing “Meldawg’s Book Club”

Tree_Slaughter

Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 4838 downloads as of this writing! Thanks for continuing to spread the word!

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 12 with Rodney Saulsberry

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Rodney Saulsberry

Rodney_Saulsberry

Rodney Saulsberry

My Guest for this Episode is Rodney Saulsberry, the voice of choice for behind-the scenes narration. This Detroit native and University of Michigan Graduate, is one of the premier voice-over talents in the country. He is also a published author with two bestselling books, You Can Bank on Your Voice and Step Up to the Mic.

Saulsberry’s distinctive announcer voice is literally everywhere. He has announced promos for the ABC hit Dancing With The Stars and the ABC critically acclaimed Charlie Brown Christmas Special. He announced the 34th NAACP Image Awards and the Essence Awards specials on FOX Television and voiced promos for the Grammy Awards and Country Music Awards for CBS.

As one of the top trailer voices in the business, Rodney’s voice has promoted many favorites: Red Tails, Tupac Resurrection, How Stella Got Her Groove Back, Diary of a Mad Black Woman, Friday After Next, Drumline, Undercover Brother, The Best Man, Dumb & Dumberer, Finding Forrester, Soul Food, Crooklyn, and many more. Black Enterprise Magazine called Saulsberry “The voice of choice for behind-the-scenes-narration.”

During Our Conversation We Discuss:

  • Rodney’s Journey to becoming a Premiere Voice Actor
  • How Rodney Markets his Business
  • The Source of his greatest sense of fulfillment in his career
  • How he ALWAYS stays employed
  • How “Speaking His Truth” Gives him the confidence to promote himself
  • The Consultants Club
  • His Voice Over App and
  • Much More!

Connect with Rodney Saulsberry

Web Site: RodneySaulsberry.com

Email: rodtalks@aol.com

The Consultant’s Club. Click Here

1826055_orig

A1 Voice App

To get Rodney’s A1 Voice App scan this code – FREE!:

 

Announcing “Meldawg’s Book Club”

Tree_Slaughter

Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 5227 downloads as of this writing! Thanks for continuing to spread the word!

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 13 – The Power of Asking Questions & Baby Carrots –“What If”?

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The Power of Asking Questions – What If?

In this Solo Episode I share with you some thought provoking and business growing questions you can ask your prospects and clients and some questions you can ask yourself about your attitudes about money.

It all started from remembering an interaction I had with a couple of people at a marketing conference when someone asked me out of the blue:

“Is there anything I can do to help you”?

When is the last time someone asked if they could help you instead of asking you for something?

It got me thinking about the power of questions. Proof of this is I still remember that interaction 2+ years later!

I also share some stories about Baby Carrots and Chocolate Diamonds and how looking at situations and asking How Can I look at this from a different angle? Where’s the opportunity? and how it can create opportunities for you

Other Questions Asked:

How can I learn from people who have money and can make money?

What are my attitudes about money? Is my attitude about money and the people who have it getting in the way of my being able to make more for myself and my family?

The Voice Over Marketing Mastermind Group

I mentioned there are some openings in the Voice Over Marketing Mastermind Group. Click here to learn more and access an application.

Announcing “Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 6,139 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode_14 Evernote – A Powerful Productivity Tool

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0

Special Message from Pat Fraley

pat-fraley-blue-shirt-outdoors

Pat Fraley

“Nicole Nielson, my ill student who you so generously supported last year, needs help. She is a warrior. She is still fighting the horrible effects of Parry Romberg Syndrome With your donations, she has been able to visit doctors in the U.S., and get critical diagnoses. She has lost much of her ability to speak, hearing in one ear, and hearing in the other is leaving her. She has saved almost enough of your donations to have surgery to reconstruct her eustachian tube, which will give her hearing back.”

Here is how you can help.

1. Consider enrolling in Pat Fraley’s new Home Course Study. All proceeds will go to Nicole and her up-coming surgery. Here’s a link:
http://patfraley.com/Events/HCS/Everything-Mar2014.html
2. Purchase any of Pat’s instructional sets, and your fee will go to Nicole.
http://www.patfraley.com/shop/Shop.html
3. Donate any amount, following this link:
http://patfraley.com/Press/Nicole2014.html
OR
Send any donation via PayPal to:
patfraleyteaches@aol.com
You can also send a check payable to:
“Nicole Nielson or Pat Fraley”
To:
Patrick Fraley
12400 Ventura Blvd. #115
Studio City, CA 91604

Special Guest Stephen Labuda

StephenLabuda-Headshot

Stephen Labuda

Stephen is a web veteran with a well over a decade of experience building and managing websites for businesses and non-profit organizations of all sizes. He founded AGENCY 3.0 to combine his creative pursuits with his love of all things geeky.  Through the years, Stephen has stayed focused on using the web to help small and mid-sized companies achieve their online and offline business goals. This focus on the client’s goals means that his company starts every project by developing an understanding of the business objectives and how we can apply design and technology to achieve them.

You can reach Stephen via twitter http://twitter.com/agency3

Resources Mentioned In Interview

 

Announcing “Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 6,139 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 15 How To Use and Create Videos to Market Your Business

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Special Guest Zephan Blaxberg

1097113_10200508196967110_783896812_o

Zephan Blaxberg

You’re going to love my conversation with Zephan. During the interview we discuss:

  • The 6 Different Types of Videos Every Business should have to market their business
  • How To Survey Your Favorite Clients to Attract More Just Like Them
  • How to Overcome Being Camera-Shy
  • Information on Attending Zephan’s Free Webinar on creating Powerful Videos just using your iPhone and
  • Much More

Here’s Information on Attending Zephan’s Free event Friday March 21, 2014! Hurry!

Are you a small business owner who wants to create your own professional marketing videos to promote your business?

Join me in viewing my friend and “go-to” video guy, Zephan Blaxberg who is hosting a FREE WEBINAR where you will discover how he used video to make $18,000 in just 41 days and how you can too (without any fancy equipment or on camera training).

On this FREE WEBINAR you will discover…

– The six types of videos you need to create right now in your business to increase your visibility and profits

– A simple “Point + Aim + Shoot” Formula to creating professional looking videos on your iPhone

– Zephan’s #1 strategy for using videos to enroll new clients.

Reserve your spot now! Yes right now!

http://lightscamerascashin.com/webinar-signup/

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 6,139 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.


Episode 16 The Goose That Lays The Golden Egg

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Opening Music: “Mission” From the Album Hold Your Fire by Rush

Hold Your Fire
Keep it burning bright
Hold the flame ’til the dream ignites
A Spirit with a vision
Is a dream
With a Mission

Lyrics by Peart. Music by Lee, Lifeson and Peart

Special Guest Mandla Nkosi

Mandla_Nkosi

Mandla Nkosi

Mandla combines Joint Mobility, Kettlebell Training and Body-Weight Exercises to provide pain free, movement-based solutions to fitness enthusiasts and elite athletes alike.

Mandla strips every routine, exercise and drill down to its basic components to ensure that you receive a complete and comprehensive understanding of what is involved. He aims to promote a love for movement and athleticism, that takes his clients way beyond their expectations and goals, to achieve powerful and enduring results.

Mandla has provided physical training for over ten years to clients ranging from children to adults and fitness newcomers to professional athletes. For the past six years, he has consistently taught classes in his own studio as well as successfully implemented other programs in a number of fitness facilities.

In This Episode We Discuss:

  • How Everyone is an Athlete (We all use our bodies to accomplish our work)
  • How even SITTING takes a certain type of training!
  • Comparing Sedentary Vs. Active – An athlete wouldn’t train for 12+ hours everyday. You shouldn’t sit for 12+ hours a day either. Both take a physical toll
  • Don’t underestimate the power of good nutrition
  • Your Capacity for Productivity and Earning Potential Increases the healthier you are
  • And Much More!

John’s Before and After Pictures

John_Melley_Caption

Before

John_and_MIKE_2-13-14

Present

To reach Mandla please visit his web site at Boston Kettlebell

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 9,794 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 17: How To Handle Projects That Are Against your Morals or Ethics

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If you’ve been in the Voice Over world for any length of time, if it hasn’t happened already, you will eventually be approached by a prospective client, organization or business advocating something that might not square with your morals, values, ethic, beliefs, etc.

The debate sometimes centers on something like “If you’re a professional you sometimes need to set your personal feelings aside and do the job, because that’s what’s called for.”

That might work sometimes. But I believe you need to be true to yourself. Everyone sees the world through their own lens due to their particular set of experiences. What you might object to, might be perfectly acceptable to others.

If you’re in business for yourself, I believe you have the right to choose to work with the people you want to work with. I also believe you always do a better job for clients when you feel good about the projects you work on for them.

Personally, I need to look myself in the mirror. In my opinion, taking work just for the money is scarcity thinking. There’s always more opportunity in areas that you’re comfortable working in.

If There’s a Conflict, Here are 7 Things You Should Do

  1. Determine How Much of A Conflict There Is
  2. Bounce the Situation Off an Impartial Trusted Advisor
  3. Speak With the Person of Influence Directly
  4. Be Honest and Explain Your Conflict
  5. Don’t Say “I Can’t” – Takes away your power. Say “I need to decline this opportunity for those reasons.” Or something to that effect.
  6. Thank the person for understanding
  7. Be Firm.
  8. BONUS: Work from a script. Write your thoughts and points you want to be sure to make during your conversation.

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 10,103 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 18 How To Get Voice Over Work Using A Paper Plate!

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OK pure tactics in this episode. Direct MailIMG_2337

I haven’t done this exact mailing, but I’ve done similar mailings and used the principals from it and they apply to all marketing pieces.

Here Are the Principles

Write this down: “AIDA” It stands for:

  • Attention
  • Interest
  • Desire
  • Action

Here’s How This Came About

One of my coaching clients decided she wanted to do more agency stuff. The first step is get a list of ad agencies within a certain geographic area.

Attention

We need to attract attention. People want to be entertained. They’re bored. Another CD and cover letter isn’t going to cut through. How? Mail something different than CD or an email. Something with dimension, not just an envelope.

Tips for Preparing Envelopes That Get Opened

  1. Hand address the outside of package. No labels
  2. Put “Do Not Bend” on the outside of the package.
  3. Get stamps and put them on (multiple if necessary – not a metered stamp)
  4. Want this to look as “Hand done” as possible.

Interest – Solve Their Problem

They work hard and with a lot of clients and crazy deadlines. What’s their problem? Getting out for lunch.

Write a letter and put a paper plate and a plastic fork in with it. (See Picture above for what goes on the paper plate.

Here’s A Sample Letter

Dear {Name of specific contact} Not to whom it may concern

You’re probably wondering why I’ve enclosed a paper plate, fork and napkin in this envelope. Well, I’m a local voice over talent and my experience has shown me you folks in the ad agency world are really busy and have a hard time getting out for lunch.

I thought I’d help you out putting together a handy guide of restaurants very close to your office and their menus so you can choose what you’d like to have for lunch.

I’ve only selected one of each type of cuisine to give you a variety to choose from.

I’ve also included a CD of my most recent demo, so when you’re looking for a little variety in your voice talent pool you might give mine a listen and consider me for your next project.

I hope this is helpful and I look forward to hearing from you very soon.

Bon Appetite!

Desire

People love food! They’ll associate you with something positive.

Action

They order from the menus and they think of you each time. They’ll order from your VO too.

Get Others To Pay For This

How would you like to hear about a way that this will pay for itself? Create a booklet and charge the restaurants an advertising fee to be in your exclusive resource.

$20 gets ‘em in. You’re only letting 1 of each type of restaurant in the guide. If they say no – you tell them you’re going to their competition. If you get 10 restaurants in then there’s $200 to play with for postage and materials. 20 then it’s $400.

You put together a guide that has your voice over contact information on the cover and the footer of each page.

Wanna do regular updates to pay for your mailings on a regular basis? Put the restaurants on a subscription and mail monthly updates to your guides along with your demo info to stay in front of them each month.

Let me know how it works!

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 10,469 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 19: Using Your Own Personal Voice Over Story in Your Marketing

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Do You Have Time For A Story?

In this episode I share a fairly advanced marketing tactic with you about using your own personal story to grow your Voice Over Business.

I’ve got some great materials to refer to during this episode, so check ’em out as you follow along.

  1. Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory
  2. Click Here to see the Video I mentioned that Harry Legg made about growing his Voice Over business.
  3. Listen to how I use my story in my marketing. Will Lee from “One Thing Required” Podcast turned the tables and interviewed me!

It’s All About “Know, Like and Trust”

People buy (Companies don’t buy – people in companies make the decision) from people they know, people they like and people they trust . We help them get to know us better through sharing stories about ourselves and by sharing experiences with them

How can you use your story in your marketing?

Write it up. Include Naysayers, Supporters, Victories and Setbacks
Everyone has experienced all of these things and they can relate to them. They are called paths of entry. People identify with different things you share and they start to Know, Like and Trust you.
The question then becomes “How can we get people we want to do business with, to trust us”?

If you listen to my podcast you will hear references of my past experiences dropped into the program. I want people to know them.I share life experiences in the podcast. Put on your web page. How many times do you go to a web page and one of the first pages you click on is the “About” page?

  • Don’t be afraid to put something in your story that may bother or turn off some people.
  • Your story can act as a filter and keep people away from you that you may not want to work with and it will attract others to you who will want to ONLY work with you.

Yeah! We want to know their story! Give it to them!
Voice it as an MP3 on your page
Write up an article and give it to new clients you’re just getting started with
Make it a part of the fabric of your marketing

There is nothing unethical about this. Everything in the story is true (Remember it’s all about “Know, Like and Trust.) It attracts clients. It makes them comfortable with you.

Send me your Feedback and let me know how it goes!

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 10,951 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 20 Having A Mindset for Prosperity

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In this episode I discuss how our attitudes about money and how we feel about others making money may be affecting our ability to earn more for ourselves.

I talk about:

  • The importance of the language we use, e.g. “Giving Back” vs. “Donating”
  • How we feel when others charge for services – are we jealous?
  • How More Customers DOES NOT equal More $$.
  • Reframing Entry Fees as Marketing Expenses
  • And More

I’m Hosting a Webinar with VoiceOverXtra.com!

John Florian has graciously invited me to conduct a webinar for VoiceOverXtra.com. It’s on July 9th.

I’m really excited to share some information with you that changed FOREVER:

  • The way I look at the income I earn,
  • How I spend my resources and
  • How I value my time.

I must admit, the first time someone shared with me the information I’m going to cover in the webinar, I was a bit frustrated and candidly, angry that no one had shared this with me before.

You may feel the same way when I share it with you

But I knew it made total sense and I’m sure once you see it, you will think so too.

It showed me that I needed to differentiate myself in the marketplace of the services I provide and compete in ways other than simply having the “Best prices.” {Best for whom?}

You can learn more by clicking here:

Using Your Personal Story to Market Your Business – Continued

The last episode (Episode 19 – Do You Have Time for A Story) has been extremely popular. Lot’s of folks took advantage of the opportunity to download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 11,482 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

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Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

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